National Exposure For Exceptional Properties
Strategic luxury marketing extends far beyond placing a property on the MLS. When representing distinctive homes, I pursue opportunities to place them before highly targeted luxury audiences locally, nationally and through the Berkshire Hathaway HomeServices global network.
This Private Island Estate in Ocean City was selected for editorial and marketing exposure in PRestige, demonstrating the elevated marketing approach I bring to exceptional properties. Prestige reaches affluent consumers through a highly targeted distribution network that includes luxury readers, private aviation locations, Delta Air Lines Sky Clubs and the Berkshire Hathaway HomeServices luxury network.
Prestige Homes has a minimum print circulation of 40,000 copies per issue, including:
- 20,000 copies distributed through its targeted luxury network.
- 20,000 additional copies inserted in their entirety into Unique Homes, extending the exposure to an audience of 100,000+ readers.
The targeted distribution includes:
- Affluent U.S. consumers, including individuals with a reported net worth of $25 million+.
- Delta Air Lines Sky Clubs in 37 major U.S. airports.
- More than 100 private aviation airport locations throughout the U.S.
- Berkshire Hathaway HomeServices company CEOs, Luxury Collection Specialists, marketing directors, and broker/owners.
- Front offices of major professional sports organizations, including NFL, MLB, NBA, NHL, and MLS teams.
- Digital publication on Issuu and exposure through Berkshire Hathaway HomeServices.
- Digital distribution across the global Berkshire Hathaway HomeServices network of nearly 45,000 real estate professionals.
